Don’t panic! Although our planet is in a crisis, we can still do our part to help decrease the negative impact on our environment. We know that we are socially responsible for the impact on mother earth and from small businesses to large businesses, but everyone should do their part to help improve our ever growing and evolving habitat.
But being cautious and reducing resources does not have to affect your brand or your business; you’ll still need to stand out when attending events. That’s why it’s important that you invest in eco-friendly, grand format signage to meet your marketing goals! Here are a few eco-friendly signage options that are popular today:
1. Wood
Well, I know that you are thinking deforestation has a negative impact on our planet, right?! However, wood that is sourced sustainably can be used for eco-friendly signs that will help meet your environmental and marketing goals.
Wood signs can range from large to small and can be used for store fronts, indoor events and paneling with logos and bespoke letters.
Oak, Marine and Birch Plywood are the most common types of woods used for these types of sustainable signs.
2. Corrugated Cardboard
This type of signage is cost- effective and is 100% eco-friendly when the cardboard is PCW or Post-Consumer Waste, which is waste that has completed its life cycle as a consumer and it’s now recyclable and reusable.
This type of eco-friendly signage can be conveniently recycled and reused, however they don’t have long durability outdoors opposed to other eco-friendly signs.
Besides being eco-friendly, these cardboard signs are lightweight and easy to display anywhere.
3. Aluminum
A third option is aluminum for its durability and lightweight features. This type is the most popular, and is commonly used for eco-friendly signage materials!
Most importantly, aluminum is the most recyclable material there is as it can be recycled repeatedly without losing its durability and quality.
Aluminum signs can be used as projecting signs, lightboxes, sign panels and so much more.
4. Bamboo
Bamboo is another great eco-friendly option for signs because bamboo is one of the fastest growing plants that won’t die, so this resource is always available. In addition, bamboo also helps the environment by absorbing CO2!
Bamboo is strong and durable and makes a great alternative option for plastic. The material is flexible and can be be pressed into different forms. For outdoor or indoor events, bamboo is perfect for brand exposure and meeting environmental targets.
5. Retractable and Pop-Up Banners
Lastly, purchasing retractable banners and pop-up banners that can be used for both outdoor or indoor events. These banners are made from Vinyl and Polyester, they are light and flexible making them easy to transport anywhere. The material allows easy cleaning and are durable for long-lasting use from one event to another.
Being eco-friendly also means knowing how to use products that are multi-purpose, for instance these banners can be used as dividers at a show or parking structure, for directing traffic and in obstacle courses as part of a fundraising event.
Lastly, if you wish to do more, you can also spread environmental awareness by having a banner show how your company works towards a better environment, you promote your brand, improve your reputation and motivate others to do their part too!
A business does not have to sacrifice how they conduct brand exposure to meet environmental goals, however there are many new and innovative ways to promote your brand on high-quality, eco-friendly products. This includes banners and signs, which are an essential part of marketing for all events. It’s important to research which type of sustainable signage materials are best for your business, but in our opinion, multi-purpose signs are the way to go!
