Taking your business to another country for an international trade show is a big step, making for bigger opportunities and bigger risks. If you’ve had your fair share of trade shows, you may know the ups and downs that come along with executing a successful event from planning all the details to designing the best […]
Every business has room to grow, new products to show off, more people to connect to, and ideas to expand on. What’s the perfect way to tackle all of that in a three-day window? Trade shows! There’s an exhibition for any industry you can think of for your business to participate in or attend. We’ve […]
Many trade shows have opportunities for your company to sponsor events. Some types of events you can sponsor include breakout sessions, lunches, networking events and after-parties. The expense can be a significant portion of your marketing and advertising budget, but you get a lot of exposure for your money. Here are four benefits you receive […]
Trade shows are one of the most lucrative ways to launch new products, increase brand visibility, and move customers through your marketing and sales funnels. However, the costs of organizing a trade show exhibit adds up quickly. Luckily, you can deduct many trade show expenses when it’s time to submit your tax return. Here are the most […]
If you are looking to buy a brand-new custom canopy for your business it is essential that you look for one that is flame-retardant and that you verify that it comes with a canopy fire certificate. While this may not be on your mind right away, there is always a chance that an incident involving […]
So, your trade show is over. You’ve unfolded your work table, popped all the promotional balloons, and packed away your pop-up displays. Now what?
Fall is a great time to promote your business at trade shows and outdoor vendor events with unique promotional products like custom umbrellas and printed tents. Such events have the benefit of allowing you to interact with people who might never order your product or come into contact with your company. They also help you […]
Savvy marketers know that trade shows are a powerful way to increase brand awareness and boost sales. It can be a profitable strategy too, as trade shows generate more than $13 billion in revenue on average in the United States.
According to the Events Industry Council, global business events in 2018 generated $2.5 trillion in business sales. If you’re participating in trade shows, you have a major opportunity for increasing sales if you do it right. Trade show exhibiting has many moving parts, but one of the most critical things you need to do is […]
Every year, millions of people visit trade shows across the United States. Whether it’s a tech expo or comic book convention, the average trade show visitor spends 5.5 hours at one of these events. It’s your job to convert these visitors into bonafide customers. Manual methods just won’t cut it. The most successful trade exhibits all […]
