offline marketing strategy

Support your Brand Online with these 10 Offline Marketing Strategies

Online marketing is more important than ever. With the scope and reach available on the internet and the number of free marketing opportunities, very few brands can get by without implementing strong online marketing techniques. But that doesn’t mean that offline marketing is irrelevant. While online marketing is great for reaching a ton of people […]

new product launch

How To Use Event Signage When Launching a Brand New Product

Here’s a statistic that will shock you. Brands launch 30,000 new consumer products every year — and 95 percent of them fail. Perhaps these products don’t catch the attention of consumers. Or maybe brands just aren’t promoting them properly. Here’s the kicker: Businesses that advertise products at trade shows and marketing events are more likely […]

event marketing trends

Top 7 Event Marketing Trends in 2018

Technology has transformed the marketing world, and some of the most basic elements of traditional event marketing are now obsolete. For example, mass marketing is less likely than ever to attract the attention of new clients. Your audience is looking for targeted messaging specific to their interests and needs.

A busy airport terminal with a blurred crowd of travelers moving in various directions. People carry luggage and bags, passing through glass doors under bright overhead lights. A large sign hangs in the center above the entrance.

Top 2019 Largest Expos in the U.S

When you look at a list of the top expos of 2019, it becomes obvious that Americans love cars. Automobile trade shows dominate America’s expos. If you’re not interested in cars, then you have a couple of other options that you may enjoy. You can start your search by learning about the top 2019 largest […]

CES 2019

3 Booths at CES 2019 that Wowed the Audience

Every year, the Consumer Technology Association (CTA) hosts a global gathering of gadgets and innovative technology in Las Vegas at its Consumer Electronics Show or CES, and CES 2019 did not disappoint. This year’s showcase of consumer electronics and innovation technologies brought together over 4,400 exhibitors and more than 182,000 attendees from across the world.

A vivid coral reef in shades of Pantones Living Coral, with a fish swimming nearby. Text reads: Color of the Year 2019. PANTONE 16-1546 Living Coral.

Embracing Color to Make Meaningful Impressions

Every year the” global authority of color,” Pantone, selects a color to represent the coming year. This impacts everything from clothing to furniture and even the promotional industry! So what’s the color for this year?

At the outdoor marketing event for Cogent Solutions & Supplies, a custom tent shelters a person surrounded by promotional displays and materials. A life-sized cardboard cutout of a baseball player adds flair, while trees and grassy areas provide a picturesque backdrop. Banners complete the vibrant scene.

5 Tips for Optimizing Your Custom Tents Design & Visibility

You finally made the decision to invest in a custom tent for your business and if this is your first time, you probably don’t know where to start. Chances are that you know what you want your tent to look like, but you don’t know how to design one. One thing you are probably certain […]

A person wakeboarding is silhouetted in front of a speeding motorboat, which creates a splash and wake on the shimmering water. Tents dot the shoreline, nestled among trees in the background as the sun reflects off the surface.

Performance Ski & Surf Proudly Representing Their Brand With Instent Tents & Flags

We love when our clients proudly show off their tents and flags at their events. It’s a clear indication that we’ve succeeded doing what we do best – helping brands stand out at any event! Thank you to Performance Ski & Surf for sharing this fun video with the Ins’Tent team. We love to see […]

Outdoor bike expo with a Fat Chance booth displaying bicycles under a star-patterned canopy. Several people are standing nearby. Various brand tents and flags are in the background. A person sits at a table on the right.

The Top 2017 Sea Otter Products We Loved! Part 2

Sea otter was just a few weeks ago and we can’t stop talking how cool this event was because we just couldn’t get enough of it! We definitely loved every minute of it, but definitely enjoyed checking out all the cool products that were featured.  In its honor, we decided to create a second blog […]

A line of commercial pop-up tents adorned with Clif logos showcases various products at an outdoor event. People browse the stands, while bicycles rest on a grassy field under a sunny sky. Flags and trees create a picturesque backdrop in the distance.

Don’t Buy A Commercial Pop Up Tent Before Reading This!

Presently pop up canopies are becoming exceedingly popular and can practically be seen everywhere from the beach to social events. We all know what they look like, but there is a huge selection available in the market and prices can vary greatly. At first glance, it can be difficult to differentiate a good quality commercial […]