Event Marketing News & Tips by Instent

promotional products

5 Ways to Become the Go-To Vendor for Promotional Products

Sixty-two percent of customers purchase promotional items — bags, mugs, a custom canopy, pens etc.– from only two to five distributors. If you want to attract these consumers, you need to outrank your competition. Here are five tips on how to become the go-to distributor for promotional products.

A line of commercial pop-up tents adorned with Clif logos showcases various products at an outdoor event. People browse the stands, while bicycles rest on a grassy field under a sunny sky. Flags and trees create a picturesque backdrop in the distance.

Don’t Buy A Commercial Pop Up Tent Before Reading This!

Presently pop up canopies are becoming exceedingly popular and can practically be seen everywhere from the beach to social events. We all know what they look like, but there is a huge selection available in the market and prices can vary greatly. At first glance, it can be difficult to differentiate a good quality commercial […]

People dressed in winter clothing gather around a Rossignol tent surrounded by branded flags and promotional items on a snowy landscape. A black vehicle is parked nearby, and trees are visible in the background.

Durable Winter Promotional Items For Exhibiting Outdoors

Exhibiting outdoors? The job can be tough even on the nicest days, but winter can throw all sorts of extra challenges your way. Whether its strong wind, freezing rain, or snow, winter is rough on your exhibition equipment. You need promotional items that set up quickly, improve visibility, and are durable to last event after […]

suzuki-custom-promotional-items

The Most Efficient Promo Items for This Trade Show Season

You’re ready to take this trade show season by storm, but you need custom promotional items that make a real impact. However, your company’s budget isn’t bottomless. Anything you choose must deliver efficient and effective marketing that draws in attendees and reinforces brand awareness. Many companies put their logo and colors on their tents and […]

A silhouette of a snowboarder in mid-air against a backdrop of clouds and a clear blue sky, soaring above snowy slopes near colorful canopy tents, creating a dynamic and adventurous atmosphere.

The Top Winter U.S. Sporting Events Your Brand Must Attend in 2016-2017

If you’re planning your schedule for the busy winter months, make sure not to miss out on the biggest winter sporting events in the United States. From professional bull-riding to the world-renowned X-games, these events can make your company more visible and help you earn new clients. Here are five significant events you can’t afford […]

custom inflatable furniture - tailgating

The Must-Have Promo Items for Tailgating During Football Season

With NFL season in full swing, it’s time to plan your next tailgate event. You know the drill by now: devour a burger, wash it down with a beer, and watch the game with all your buddies. However, in order to create the coolest scene for your tailgating party, you need to have some of […]

growing-business-exhibiting-at-trade-shows

Top Benefits of Exhibiting at Trade Shows for Growing Your Business

Every summer, thousands of consumers flock to trade events across the country. Here, brands show off their latest products — from smartphones to smart speakers, cars to clothes — and advertise their services to generate leads and boost sales. Ninety-nine percent of marketers said they gained value from trade shows that they couldn’t get from […]

custom tents rendering

Why Offering Renderings for Custom Tents & Displays is a Must to Close More Sales

How do you really secure new customers? You’ve got to convince them that your product is simply the best. Give your proposal life by providing renderings that show clients how your product will look with their unique logos. Finding a supplier willing to deliver custom tents and displays renderings for your clients is a smart […]

crowded event with canopy

How to Use Your Canopy at Your Next Trade Show to Generate Traffic

You invest a lot of money on your trade show booth, from creating the marketing materials to designing your banners and table. You also put a lot of time into planning the logistics of the show, coordinating staff, getting load-in and load-out help and handling your inventory. After all this work, you want to maximize […]

Against a vibrant city skyline, four businesspeople in formal attire leap joyfully, their enthusiasm reminiscent of a successful trade show booth. The clear sky and shining sun amplify the energy and positivity, with skyscrapers like the Empire State Building standing tall in the background.

5 Pro Tips for Succeeding at Your Next Trade Show

The sights and sounds of a trade show should be familiar: the labyrinth of trade booths, the bustle of the crowd, the feverish roar of marketers trying to convince prospects to purchase their products. Among all this confusion, you need to make an impression. After all, you won’t have long — a few hours, a […]