Event Marketing News & Tips by Instent

Trade shows booth designs

5 Ways to Revamp Your Exhibit

You invested a good amount of money in your trade show booth design. It’s good quality and you know it will last, but you want to switch your design! What do you do? Throw it away, buy a new one? You might not have the budget to buy a new display and yours is still […]

A flat lay image featuring a laptop, smartphone, paper clips, notebook, pen, sanitizer, digital watch, and face masks. In the center, the text reads Be a game-changer by planning ahead!.

Lessons Learned from the Pandemic for Business Continuity

Survive or Die! Dramatic much?! Yes, but the pandemic made companies realize that either they adjust to new ways of conducting business or they will not survive! Unfortunately, many companies did not survive because they were not prepared to adjust their business practices at the speed that was required to do so during the pandemic. […]

Two people wearing face masks stand in an art gallery, discussing plans on a tablet. The text beside them reads, Post-COVID Event Planning Made Safe!.

How to Plan Your Event in a Post- Covid Era?

Here we are, two years after the pandemic hit, still navigating and trying to figure out how to keep employees and customers safe now that we are resuming in-person functions. Although the pandemic came in strong and kept us socially distanced for some time, it’s impossible to remain this way now that the pandemic has […]

A person in a yellow jacket and sunglasses is holding a megaphone, shouting. The background is yellow, with text reading: START NOW! Advertise to make your business... memorable! Professional! Fun!.

 Ways to Advertise Your Business

Looking for ways to advertise your products and services? We know it can be overwhelming and difficult when there are so many different options available. Besides tried-and-true business promotion methods, the increase in social media has created an amplitude of new marketing opportunities. The best part is that it’s easier and more economical than ever […]

Two smiling women stand in front of a building entrance, holding a large sign that reads NOW OPEN, alongside necessary Covid signages.

Most Used Signages During COVID

We can all agree that COVID-19 has forever changed our lives. Things we would do worry-free like; going to a restaurant, attending a class, and going to the doctor, become more difficult. Because of this, businesses have had to take measures to make our new reality “normal.” Signage during COVID has played a big part […]

trade show marketing

Your Guide for a Successful Trade Show

It’s the big day you are going to your first trade show! Check you out. The leads you will generate, the return on investment, and the fun you will have. Going to a trade show can be great for your business. Here is a guide to ensure you take the proper marketing steps to have a […]

A spacious, elegantly decorated wedding reception under a white canopy tent. Tables are adorned with greenery, flowers, and candles. Wooden chairs with white cushions are neatly arranged, while string lights and hanging foliage add a warm, festive ambiance.

How to Safely Heat a Canopy Tent?

A heated canopy tent is a must when hosting winter or fall events! Canopy tents are mainly known for being used during the summertime, but the fun should not stop because of how cold it is outside! Having freezing guests at your event is the last thing you want. You want to be known as […]

Three vibrant inflatable tents with artistic designs stand on a pristine white background. A silhouette of a person strolling is perfectly positioned in front of the red tent, capturing the essence of movement and color.

5 Reasons Inflatable Tents Are Great Options

Inflatable tents, you have probably seen them and maybe even thought about purchasing one. Although it is not a new concept, inflatable tents and inflatable displays have gained popularity over the years. Not only have they become more reliable and convenient. But have also become a great way to promote your business, get some foot traffic, […]

A person sits at a desk with a laptop displaying a grid of people in a video conference. Their hands are clasped in front, and a keyboard, smartphone, and coffee cup are nearby. Bright lighting streams in from the side.

Hybrid Events: A Complete Guide

Did I say the best of both worlds?! Yes, hybrid events have become the new “best of both worlds” movement! Organizers have the ability to retain the crucial human elements of social meetings and at the same time, leverage the unique benefits of pulling in a virtual audience. It creates added work and challenges for […]