Event Marketing News & Tips by Instent

Two smiling women stand in front of a building entrance, holding a large sign that reads NOW OPEN, alongside necessary Covid signages.

Most Used Signages During COVID

We can all agree that COVID-19 has forever changed our lives. Things we would do worry-free like; going to a restaurant, attending a class, and going to the doctor, become more difficult. Because of this, businesses have had to take measures to make our new reality “normal.” Signage during COVID has played a big part […]

trade show marketing

Your Guide for a Successful Trade Show

It’s the big day you are going to your first trade show! Check you out. The leads you will generate, the return on investment, and the fun you will have. Going to a trade show can be great for your business. Here is a guide to ensure you take the proper marketing steps to have a […]

A spacious, elegantly decorated wedding reception under a white canopy tent. Tables are adorned with greenery, flowers, and candles. Wooden chairs with white cushions are neatly arranged, while string lights and hanging foliage add a warm, festive ambiance.

How to Safely Heat a Canopy Tent?

A heated canopy tent is a must when hosting winter or fall events! Canopy tents are mainly known for being used during the summertime, but the fun should not stop because of how cold it is outside! Having freezing guests at your event is the last thing you want. You want to be known as […]

Three vibrant inflatable tents with artistic designs stand on a pristine white background. A silhouette of a person strolling is perfectly positioned in front of the red tent, capturing the essence of movement and color.

5 Reasons Inflatable Tents Are Great Options

Inflatable tents, you have probably seen them and maybe even thought about purchasing one. Although it is not a new concept, inflatable tents and inflatable displays have gained popularity over the years. Not only have they become more reliable and convenient. But have also become a great way to promote your business, get some foot traffic, […]

A person sits at a desk with a laptop displaying a grid of people in a video conference. Their hands are clasped in front, and a keyboard, smartphone, and coffee cup are nearby. Bright lighting streams in from the side.

Hybrid Events: A Complete Guide

Did I say the best of both worlds?! Yes, hybrid events have become the new “best of both worlds” movement! Organizers have the ability to retain the crucial human elements of social meetings and at the same time, leverage the unique benefits of pulling in a virtual audience. It creates added work and challenges for […]

A group of diverse people stands around a large paper on a table with the word Fundraising in the center. Surrounding words include Inspires, Hope, and Friendship, with drawings of a lightbulb and a star.

5 Ways to Gain Brand Recognition at Your Next Fundraising Event

Every charity organization is looking for the magic pill to fundraising and although we wish our R & D team had that capability, let’s be real, we are not there yet.  One thing’s for sure, fundraising events are the pillar of any charity organization. However, it’s important to have a strong brand identity to help […]

A range of branded display items on an orange background, including promotional tents, umbrellas, banners, a table cover, a counter, and a roll-up stand. The items feature matching orange, black, and white designs with abstract logos.

Top 7 Most Popular Promotional Tents and Displays of 2021

Planning business events are so much fun, regardless of whether it’s a trade show or a sporting event, however having a professional display is a very valuable and profitable marketing tool for any business.  One challenge is finding the best promotional tent and display for your event, here are 7 of the most popular tents […]

2022 trade shows, Top 2022 expos

Upcoming 11 Top 2022 Trade Shows Across the US

After two years of dreadful virtual business meetings and events, we can finally resume normalcy and attend face-to-face events. Yay! One that all businesses look forward to are trade shows, which are a fun and a great way to promote quality products and services to the public and other businesses. 

A red bowling ball striking multiple white bowling pins with red stripes, causing them to scatter against a black background. The scene suggests a powerful throw, capturing the moment just before the pins fall completely.

How To Make Maximum Impact When Space Is Limited

Whether it’s your first trade show or you’re a seasoned veteran, there is always the question of what size booth to purchase for events. Although larger displays can appear to be the better option, we should never underestimate the power of well put-together compact set-up. Minimalist space with a maximalist mentality! If you’re interested in […]

Inflatable Sports Arch

Why Are Inflatable Arches Sporting Event Essentials?

Imagine arriving on-site to run your very first marathon…and not knowing where the start line is. For any event producer, this would be a nightmare. Luckily, inflatable arches exist! Help your attendees easily find their way with a fun and functional inflatable sports arch.  Not only do inflatable promotional arches and structures enhance the overall […]